One of the easiest ways to increase the ROI of your sales funnels within ClickFunnels is to take advantage of their order bump feature.
The benefit of the order bump is that once people enter in their credit card information, you can automatically present them with a special offer, that has the opportunity to significantly increase the average cart order value.
And you can do it in two ways…
- You can have ClickFunnels automatically select the upsell or special offer, where they will have to manually unselect it if they don’t want it…
- Or you can give the user the option to manually click a checkbox to add on the special one-time offer that you present them.
The power of the order bump is that it significantly reduces the friction that usually associated with presenting a traditional upsell.
And you can always split test each one to see which style of order bump converts the best for your target audience.
Here are step-by-step instructions for how to add an order bump to your order page.
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